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About Uptown Studios
Uptown Studios is your Sacramento creative team specializing in graphic design, website design, hosting and management, video production, social media training and management, brand development and marketing services. We fix complex problems for our clients through human-centered design processes. We care about what we do and our focus is always to make YOU look fabulous to your clients. Let us help you with your next project.
From the blog
Each week the Uptown Studios crew will chat about our week, what interesting things happened and awesome projects we got to work on. We hope you find some inspiration and tips in our blog about graphic design, the world of web, video and social media – and sometimes we will chat about other things we really love, like good beer!
Promote Your Business Using Social Media Ads
May 19, 2016 · 0 Comments
Social media has unlocked a new era of marketing for businesses big and small. It’s now more affordable than ever to reach new customers. With an advertising budget of a measly $100 per month, you can reach thousands of potential new customers. Before signing in to create your next social media ad campaign for yourRead more »
Are Difficult Websites In?
May 13, 2016 · 0 Comments
The Washington Post recently published an article about a new trend of websites that can only be described as “difficult.” Now, I see you Kanye West and Apple Developer Conference, but I still believe that design and function take precedence. Clients often describe their new website visions as “innovative, new, distinct” and I agree withRead more »
Why are My Google Ads Not Showing?
May 5, 2016 · 0 Comments
Google AdWords gives you tons of great ways to market your business on the internet. All you have to do is create a campaign, add some keywords and create some punchy ads that will grab your customer’s attention. Sounds simple right? Well, sometimes there can be some hiccups along the way. You’ve gone through theRead more »
Website User Experience Lessons from the Smashing Magazine Conference
April 14, 2016 · 0 Comments
Last week we got a chance to go to two workshops hosted by Smashing Magazine. I went to a workshop hosted by Dan Mall, a superfriendly creative director and advisor from Philadelphia, who talked about responsive design workflow and Mark was lucky enough to meet Vitaly Friedman, the editor-in-chief of Smashing Magazine and chat about front-end patterns overRead more »
The “Force” of Inspiration
April 11, 2016 · 0 Comments
Inspiration: a force or influence that inspires someone. Personally, I have rarely been inspired by a “force”, but the “I” in inspire is relevant. One can be inspired by money, though this is rarely the true case, inspired by love, by family or even by their own will to be successful. People have often beenRead more »
6 Tips to an Effective Promotional Video
April 8, 2016 · 0 Comments
A compelling promotional video can move your audience to take action. Here are six things to consider before beginning your production. 1. Target Audience Who is your target audience and what do you want them to do. This is always a great place to start when you begin brainstorming with your team. 2. What’s The Message? Clarity of messageRead more »
How to Make LinkedIn Work for You
March 31, 2016 · 0 Comments
Whether you’re using LinkedIn as a way to find a new job, connect with decision makers to make a sale, or build your business’ presence, LinkedIn is a powerful tool that, when used correctly, can produce some excellent results. Below are a few easy steps you can take to make your LinkedIn profile POP andRead more »
Advertising in America: The 5 Screens of Marketing
March 17, 2016 · 0 Comments
A Short History of Advertising in America This story is as American as apple pie, Betsy Ross and baseball. Way before “Mad Men,” was a thing, there was humble Benjamin Franklin. Known for publishing essays and books about physics, politics and electricity – The “First American,” was also a key figure in advertising. After spendingRead more »